The Product Design major at Nanjing Normal University is an undergraduate program that equips students with the skills to conceive, develop, and refine innovative physical products that meet user needs and market demands. The curriculum blends foundational knowledge in design thinking, form and function, materials and manufacturing processes, ergonomics, and visual communication with specialised study in sketching, 3D modelling, prototyping, digital fabrication, and user-centred design methods. Students learn how to analyse design challenges, generate creative solutions, and bring concepts to life through iterative development and hands-on projects. Emphasis is placed on both aesthetic expression and practical problem-solving, supported by studio work, workshops, industry case studies, and portfolio building. Graduates are prepared for careers as product designers, industrial designers, design strategists, UX/UI innovators, and creative professionals in sectors such as consumer electronics, furniture, industrial equipment, and lifestyle goods, as well as for further study in design, engineering, and related interdisciplinary fields.

NOTE: The university may have additional program-specific eligibility requirements. It is recommended to verify these on the official university website.