Throughout this four-year degree, you will cover various subjects such as Consumer Behaviour, Corporate Public Relations, Integrated Marketing Communications, Professional Writing, Organisational Behaviour and more.
This double degree will provide insights into aspects of psychology, political science, cultural studies and sociology to complement your studies in marketing and PR.
A Behavioural Scientist values human diversity and works collaboratively with communities to identify and advance the goals of the group and the individuals who comprise it.
Behavioural Science promotes the concept of wellbeing and aims to facilitate this at the individual, relational and community levels. Your knowledge and skills in business, marketing and PR will combine well with this people-centred focus.
Extra Notes
Entry Requirements
India Senior School Certificate (ICSE) awarded by CBSE/CISCE/NIOS: 65% overall for best 4 academic subjects OR Higher Secondary Certificate (awarded by State Boards except Punjab State Board): 70% overall for best of 5 academic subjects AND IELTS Academic: 6.0 overall, with no individual band score lower than 6.0 OR PTE Academic: 50 overall, with no individual band score lower than 50
Remarks
* NOTE : The Tuition Fee is subject to change Semester wise, as such for exact Tuition Fee kindly see the Website of the respective University.
* NOTE : Pathways : Students who want to pursue a Graduate Degree through a particular University but are unable to meet the university requirements for the GPA, GRE/GMAT or English Language scores, have to take up an additional academic and language support i.e. pathways in order to ensure the admit and study at the desired University.