The Bachelor of Arts in Public Relations, Advertising and Marketing (BBA) is devoted to the orientation of the students to the diverse field of Public Relations, Advertising and Marketing as a Marketing Communications discipline strategy. The Programme is one of the most diverse and veritable programmes of the Communication Department focusing on the study of how businesses operate and function in the areas of Public Relations, Advertising and Marketing, and offers very good employment prospects in the private, government and non-profit sectors. The program prepares individuals and working professionals to have rewarding careers in the complex, dynamic and diverse world of business such as public relations, advertising, and marketing, but at the same time it reflects the needs and requirements of the industry for practitioners. International guidelines were followed in the design of the program.
Extra Notes
* NOTE : The Tuition Fee is subject to change Semester wise, as such for exact Tuition Fee kindly see the Website of the respective University.
* NOTE : Pathways : Students who want to pursue a Graduate Degree through a particular University but are unable to meet the university requirements for the GPA, GRE/GMAT or English Language scores, have to take up an additional academic and language support i.e. pathways in order to ensure the admit and study at the desired University.