Develop deep expertise in digital strategy, analytics, and brand management through this innovative dual degree program. Offered in collaboration between Helvetic Business School (HBS) in Switzerland and the International School of Management (ISM) in Germany, this track awards two prestigious degrees: a Master of Business Administration (MBA) from HBS and a Master of Arts (MA) in Digital Marketing from ISM.
NOTE: The university may have additional program-specific eligibility requirements. It is recommended to verify these on the official university website.
Extra Notes
Entry Requirements
Bachelor's degree with minimum 60%.
Remarks
MBA from HBS + MA in Luxury, Fashion & Sales Management from ISM. 2.5 years (1 year in Switzerland, 1.5 years in Germany). Students will have to do internship after 1st year.