This is a pathway of our Business Analytics MSc course

Business Analytics is about using data for strategic decisions. It involves analysing data for insights to improve operations and service delivery. When combined with good management, data can boost competitiveness.

Business Analytics transforms data into insights for better decisions. Analytical skills are crucial today, valued and in high demand.Throughout the course you will,learning about data analysis and business analytics modelslearn to make better data lead business decisionsunderstand the ethical considerations and best practices in data analysisexplore advanced topics such as machine learning and predictive analyticslearn about data storage and processing technologies used in big data environmentsunderstand the principles of data mining and machine learning algorithms used in big data analyticsgain insights into data security, privacy, and ethical considerations in big data analytics

The course is open to business and non-business graduates. It teaches you to use the latest analytical and quantitative tools to make smart business decisions with data. It also covers the ethical use and management of data. It looks at the impact on society and individuals. A background in computing is not required but this option may be more suited to graduates who are more interested in computing science areas.