The Master in Management (Grande École Program) – Luxury & Brand Management at Paris School of Business is a two-year postgraduate program designed to develop advanced expertise in managing luxury brands within a global and highly competitive market. The curriculum combines core management foundations—such as strategy, finance, and leadership—with specialized modules in luxury marketing, brand strategy, consumer behavior, retail management, and digital innovation. Students gain practical experience through case studies, industry projects, internships, and interactions with luxury brands, while also understanding the cultural, creative, and experiential dimensions that define the luxury sector. The program emphasizes international exposure, innovation, and sustainability, preparing graduates to create and manage strong brand identities and deliver premium customer experiences. Graduates are well-equipped for careers in luxury brand management, marketing, retail strategy, and consulting, or for further academic research.
NOTE: The university may have additional program-specific eligibility requirements.
It is recommended to verify these on the official university website.
Extra Notes
Entry Requirements
Bachelor’s degree with minimum 60% from a recognised university + online interview. English subject with minimum 55 marks in Grade 12 is a mandatory requirement.
Remarks
IELTS/TOEFL is a mandatory requirement for this course. The institution does not accept PTE (Pearson Test of English). This is an apprenticeship program. Students are required to contact the institution prior to the start of classes, and it is advised that candidates have proficiency in French. Before submitting the application to the institution, KC team will connect with the student for an initial discussion over a video call through WhatsApp/Google Meet/Teams Meeting.